Commercial Design;
The B Club: Bowling & More
The design concept reflects a fusion ofmodern luxury and retro charm. It incorporateselements that pay homage to classic bowlingalley aesthetics while integrating sleek,contemporary design elements. The vibrantcolors, custom lighting, and bold patternscreate a dynamic and visually engagingspace. The design carefully balances spaciousgameplay areas with strategically placed loungezones, creating a vibrant social atmosphere.
Asa multidisciplinary project, it was important tocreate the Brand language, Interior, & Exterior inparallel as one unified package.Customers areinvited to live a cohesive experience startingfrom the social media presence, to the outsideentry, all the way to games spots and dining hall.
ZALATA
Zalata is a celebration of Saudi culinary traditions in a contemporary setting. By abstracting the nostalgia of the Najdi home, the restaurant offers a unique and immersive experience where guests can savor authentic cuisine amidst a backdrop that seamlessly marries tradition with modern elegance. Thedesign concept embraces the core values of authenticity, warmth, identity, abstraction, simplicity, modernity, and boldness. With the fusion of Saudi craftsmanship andcon temporary flare, Zalata promises a dining ourney that resonates with the rich tapestry of Saudi culture.
Lillian Ismail Jewelry Boutique
Lillian Ismail Jewelry, a distinguished fine jewelry brand, draws its inspiration from the rich tapestry of Ancient Islamic and Arabic elements, particularly in the realms of astronomy, architecture, and nature. Founded in 2013 in the vibrant city of Jeddah, Saudi Arabia, the brand embarked on a remarkable journey, culminating in the opening of its first showroom, the Lillian Ismail showroom, in 2022. This inaugural store, strategically situated in the brand’s city of origin, serves as a testament to the brand’s growth and commitment to its roots. The conceptualization of the Lillian Ismail showroom was not merely an architectural endeavor but a meticulous crafting of an interior brand identity. The project brief underscored the need for the space to be a harmonious reflection of the brand’s overarching vision, seamlessly complementing the intricate beauty of its jewelry designs. In carving out the spatial formation, the design philosophy took cues directly from the distinctive philosophy and style inherent in Lillian Ismail’s jewelry creations. Every facet of the showroom was curated with a discerning eye, ensuring that the ambiance resonates with the same grace, sophistication,
and cultural richness embodied by the jewelry itself. A standout feature within the showroom is the round room, The Library, a deliberate nod to the ‘Falak’ collection—an embodiment of Lillian Ismail’s fascination with orbits in astronomy. This carefully crafted space not only pays homage to the celestial inspiration of the ‘Falak’ collection but also serves as a testament to the seamless integration of thematic elements within the showroom’s design.The round room encapsulates the brand’s dedication to storytelling through design, creating an immersive experience for patrons as they explore the symbiosis between the jewelry and its conceptual roots. In essence, the Lillian Ismail showroom transcends its role as a retail space; it becomes a narrative, a visual manifestation of the brand’s journey from its early beginnings to its current standing as a beacon of elegance and abstracted cultural expression. As patrons step into this store, they embark on a journey through time and inspiration, guided by the intricate interplay of Ancient Islamic and Arabic elements, astronomy, architecture, and nature that define the very essence of Lillian Ismail Jewelry.
Dough Club
The Dough Club is not just a pizzeria; it’s a haven for the dreamers, the warm yet emotionally unavailable, the carb enthusiasts unafraid to push the boundaries of pizza. This space caters to the fluid and the tech- fluent, those with a three-second attention span, transforming from a dough-centric sanctuary by day into a vibrant pizza club by night. The design concept aims to capture the essence of this unique culinary haven, fusing warmth, experimentation, and dynamism. The interior design of The Dough Club embraces fluidity in every aspect. The layout features organic, flowing lines, avoiding rigid structures. Curved
The Dough Club is not just a pizzeria; it’s a haven for the dreamers, the warm yet emotionally unavailable, the carb enthusiasts unafraid to push the boundaries of pizza. This space caters to the fluid and the tech- fluent, those with a three-second attention span, transforming from a dough-centric sanctuary by day into a vibrant pizza club by night. The design concept aims to capture the essence of this unique culinary haven, fusing warmth, experimentation, and dynamism. The interior design of The Dough Club embraces fluidity in every aspect. The layout features organic, flowing lines, avoiding rigid structures. Curved
booth seating creates a sense of movement, inviting patrons to experience the space in a dynamic and unrestricted manner. The dough-making process is seamlessly integrated into the design and space, with the counter itself reflecting the pliable and malleable nature of the pizza dough. Juxtaposition is a guiding principle, blending seemingly contrasting elements to create a visually stimulating environment.
MIKA
A Japanese Name, "Beautiful Fragrance"
Inspired by the depth and comforting embrace one finds in thearoma and warmth of freshly brewed coffee. The design aims to evoke a sense of cozy enclosure within the larger context, enhancing the overall ambiance and fostering a unique, intimate and spiritualcoffee-drinking experience and the sensation it creates.
PROJECT N
Project N is designed to create a full submerging experience to the client. Centered around luxury and exclusivity, Project N is a luxury car detailing and customisatin shop and cigar lounge.
BUNBASTIC
Bunbastic Burgers is a contemporary playful Saudi burger joint. Tasked with reflecting the brand onto the interior space, Ink combined branding colours with cost effective materials to create a cohesive representation of the brand from floor to ceiling.
CRISPEN
Keeping costs to a minimum without compromising on powefrul design, Crispen is a Chicken Burger speciality joint in the fast food industry. Tasked with creating a light and airy atmosphere reflecting the fast paced nature of the restaurant, as well as its contemporary and playful brand identity, Ink created a minimalistic canvas of monotone textures with pops of colour.
GRILL & GARDEN
GRILL & GARDEN specialized in grills, built-in grills, spare parts, and accessories for a wide range of international brands. GRILL & GARDEN store is dedicated to providing high-quality grilling products and ensuring customer satisfaction. Space concept: Party in the backyard A place that expresses the joy of cooking, entertaining and sharing a meal with friends and family. It reflects the self expression and creativity of the customer within their own homes. Providing high satisfaction and aesthetically appeal and function within the store. It’s an experience, and not just a store.
CHARMALEENA
The aim was to design a private showroom/office for Charmaleena Riyadh. Inspired by their jewellery and their brand. we divided the space into two part, the public one is the display and customer showing area. The second is the working space for the designer and the team. The design reflected abstract influence of the Saudi High-End Brand.
THIRTY BURGER
Thirty burger is a high-end aging beef burger Restaurant. The Design was inspired by the timeless glamour of old New York and modern simplicity.
Al Guthmi
BAIT AL BALAD
NATIONAL COMMERCIAL BANK
ATTAR UNITED OFFICE
MASHEID OFFICE
The style and concept of the office is inspired by the company’s brand identity (Masheid), which means constructing by assembling and joining parts or materials together. There for the concept is to highlight the idea of growth, development, building and scale.